Personal Effectiveness

Soft skills training, with a hard business and personal impact. Tailored for all comers and all mindsets, on any stage.

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Team effectiveness

Supporting leaders to enhance performance, clarity and trust within their teams, enable faster decisions, and deliver greater business impact.

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Leadership Consulting

Supporting leaders as thought partners to develop their strategy, communication partners in refining how to articulate that strategy, and planning partners in operationalising the plan with their team

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About Us

Prolific. Proven. A team in their prime… come and meet our troop

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Companies all over the world use the 100th Monkey to enhance teams, empower individuals, and have greater business impact.

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Use your key learnings as soon as you can, to help forge new habits. Access 100th Monkey materials here to help refresh your memory.

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    Strategy consulting & thought partnership

    Supporting leaders to articulate their strategy, and refine the operational plan


    Problem: Having a clear, compelling direction for your team is crucial, whether you are a leader new in post, or evolving your strategy to navigate change. But with day-to-day demands, how can you make space to think, and cut through the noise to devise and articulate a clear strategy, and then gain buy-in from stakeholders to embed the change?


    Visionary Solutions: Crafting Strategies for Lasting Impact

    • Our award-winning strategists and thought-partners will develop a bespoke programme of activity designed to facilitate clear and original thinking
    • We’ll work with you to create a compelling strategy that can be articulated in a meaningful and impactful way
    • We will support you to operationalise your plan by ensuring the correct governance, structures and processes are in place to deliver
    • 1. Clarity on your vision and strategy, with a concise articulation designed to engage your key stakeholders
    • 2. A clear plan to deliver on the strategy with tactical implementation, roles & responsibilities, timelines and cadence defined
    • 3. A motivated team, aligned & united behind a collective direction, poised to accelerate performance and supercharge productivity

    Why 100th Monkey

    Rather than offering an off-the-shelf solution, we work with you in a way that suits how you like to operate.

    We understand that defining and embedding a strategic change is usually a case of ‘building the plane while you’re flying it’. We will help you consider existing frameworks, capacity, and confines in which the team is working to ensure that your resulting plan delivers against its goals whilst being realistic and achievable.

    Clients tell us our approach is characterised by warmth and openness alongside impartiality and a willingness to challenge – essential ingredients to land on an insights-based vision and strategy.


    “I credit the presentation skills training for everything from success at my Consultant interview to winning best presentation at a major congress

    Keith Wu Dr Keith Wu, Consultant, York Teaching Hospital

    “This felt like an Apple launch … a real showcase of Ovo Energy at the top of their game … placing them at the forefront of the energy revolution

    OVO Launch Media cutting from a global launch event where all speakers were supported by 100th Monkey

    “The quality of work and the support you provide us is invaluable. You have really helped catalyse the team, develop skill sets and harnessed the collective power of the team. It’s really nice working with a small organisation that is flexible, on demand and has a personal approach with a deep understanding of the client.

    Senior Leader Nasdaq 100 Company

    Joanna Edwards

    Co-Founder & Director

    As founding partner and leader of the 100th Monkey’s thriving team effectiveness troop, Joanna is highly sought-after by emerging leaders, established leaders and industry-leading teams. She has developed a four-pillar model for high performing teams, and designed and delivered hundreds of programmes, offsites and workshops to help leaders sharpen and articulate their thinking, and teams to be more productive, satisfied and happy.

    Joanna has honed her skills through 20+ years’ experience as a consultant, facilitator, trainer and coach.

    Starting out in corporate communications for Biotech company, Acambis, Joanna went on the become an award-winning communications consultant, working in various agencies and supporting clients ranging from GSK, Sanofi, Eli Lilly and Novartis to Weetabix, Jaguar Landrover and the Department of Health.

    As part of The 100th Monkey team, Joanna has led training and team development programmes across multiple sectors, including UK Government departments, leading pharmaceutical organisations, counter terrorism teams and innovators in the worlds of aerospace and energy.

    Her greatest skills are as a strategic thinker, visual storyteller and facilitator.

    Question & Answer

    Who are you?

    Daughter to an Irishman and a Brummie, wife to the king of optimism and mother to three amazing kids – I love film, Bristol, fun, family, friends and of course, The 100th Monkey

    What's your role?

    Co-founder, chief puzzle solver and strategist, working closely with leaders to help them sharpen and articulate their thinking, and teams to help them be more productive, satisfied and happy

    So what do you actually spend your day doing?

    I spend lots of my time talking! To clients - to help really understand what they are wanting to achieve through our support, sharing ideas and designs for programmes and sessions, and reviewing the impact our work is having. Also to our team - collaborating, co-ordinating and coaching. Amongst all the talking, I like to carve out space and time to think deeply about the briefs we are working on – I pride myself on our work being insightful, creative and beyond expectation – this requires focused brainpower.

    Greatest strength?

    To be able to see the big picture and how everything pieces together quickly, and enable others to see it too through simplification, visualisation and speaking their language

    Biggest weakness?

    My ‘go hard or go home’ approach to nights out

    Favourite part of the job?

    Supporting people to shine – helping them to achieve their aspirations and be proud of how they do it

    Tell us two truths and a lie about yourself

    1. I moved to Brazil to dance the Samba in the Rio Carnival 2. I met my husband on a week-long, no food retreat 3. As a child, I competed nationally as a synchronised swimmer


    Harriet Longden

    Senior Consultant

    Harriet brings over 20 years of healthcare communications expertise to her role with 100th Monkey, and has dabbled in every disease area you could name.  She loves identifying nuggets of insight to unlock a strategic challenge, and always uncovers that special something to win a pitch or sprinkle magic on a client brief.

    Question & Answer

    Who are you?

    An aspiring chef, seasoned meditator, Pilates junkie, coffee fanatic, newly-wed and mum

    So what do you actually spend your day doing?

    Thinking up creative ways that teams can come together to enrich outcomes – whether through a keynote speaker painting an inspiring picture of future possibilities or designing team games to define a long-term vision and strategy

    Greatest strength

    Finding order in chaos

    Biggest weakness

    Custard donuts

    Favourite part of the job?

    Working with the superstars on the team, some of the brightest minds in the industry

    Favourite Ted Talk?

    Jill Bolte Taylor, My Stroke of Insight

    Podcast I can't put down...

    The Rest is History - it distils the entirety of human history into 50-minute chunks

    Last gig?

    29 Fingers at a pub in London (my second favourite party band of all time)

    One of my biggest influences

    My yoga teacher and friend, Angus Ford-Robertson



    Senior Consultant

    Laura grew up in healthcare communications, spending 15 years working in senior and strategic consulting, corporate communications, brand and patient awareness campaigns. She was a member of the leadership team at the same London agency where many members of The 100th Monkey team first met.

    Taking what she calls a ‘break’ to dedicate time for her kids and pursue social care interests, she applied her leadership skills to the school PTA and volunteering and was busier than ever.

    Returning to agency life has actually been a bit of a holiday by comparison – no wonder she relishes ‘being onsite’.

    Question & Answer

    Who are you?

    Busy London mum with two children, avid concert-goer, Chair of the PTA and volunteer at Homestart

    So what do you actually spend your day doing?

    Working collaboratively with our lovely team to create meaningful programmes that help our clients to work well together and meet their goals. Anything from structuring agendas and creating content for meetings, to creating team charters that better define how teams work together on a daily basis

    Greatest strength

    I'm a people person – I love getting to know all our clients, and especially being with them face-to-face for meetings and events

    Biggest weakness

    Staying up late to binge watch good TV

    Two truths and a lie

    1. I was born on the same day as Kate Hudson. 2. I am a grade 5 violinist. 3. I once spent the evening drinking vodka redbulls with Zowie Bowie

    Proudest moment of the last year?

    Returning to paid work after being a stay at home mum for a while - and (I think) doing quite a good job at it

    Last gig?

    Bombay Bicycle Club in Crystal Palace Park. Incredible!



    Senior Project Planner & Manager

    Dan is a first-class scientist turned highly-reviewed business strategist and facilitator. Joining the Monkey team fresh faced from university, Dan has been earning his stripes ever since, giving his all to his work. You might partner with Dan on either side of the Personal and Team Effectiveness sides of the business, but one thing will remain the same; his dedication to the highest quality of work for his clients.

    Dan’s LinkedIn profile

    Question & Answer

    Who are you?

    A proud Bristolian who spends most of his time eating food in the home city he loves. Occasional rugby player/paddleboard enthusiast

    What's your role?

    Senior Project Planner & Manager on the Team Effectiveness side of the business. Don’t let my baby face fool you; I am in fact one of the longer-standing members of the team

    Greatest strength

    My determination to find creative solutions to complex problems

    Biggest weakness

    Inability to function without caffeine

    I can't put down...

    Whatever People Say I Am, That’s What I’m Not by the Arctic Monkeys

    Two truths, one lie

    1. I made the front page by nearly being born in the frozen food aisle of our local supermarket 2. A family holiday to America was cut short due to an engine explosion, causing our plane to take evasive action over the North Sea 3. During my short stint in catering, I spilled a glass of red wine on Ed Sheeran

    One of my biggest influences is...

    My mum; both as my best friend and life coach


    Ann HUGHES


    Ann has worked for 20 years advising big pharma on their corporate and brand messaging as well as delivering global launch campaigns.  Now she is using that expertise on a more personal level, coaching individuals and teams to be more effective in their communications.  Delivering training that calls on her consulting background and combines with her interest in psychology and theatre, she’s never been more passionate about her work.

    Question & Answer

    Who are you?

    An American ex-pat in Dorset, a twin mum, avid reader, yogi and occasional quiz master/stand-up comedian (at PTA events..)

    What's your role?

    I’m a Director on the Personal Effectiveness side of the business, which means I deliver training and help add training talent to our network. And since I love making connections and solving problems, I’m always meeting new people to see if our training is a good solution to some of the challenges they face.

    So what do you actually spend your day doing?

    Some days I’ll be entirely dedicated to training, other days I’ll be upskilling new trainers or meeting with potential clients to understand the skills gaps their trying to solve. Or I’ll be drafted into the Team Effectiveness side of things to help design and facilitate client meetings.

    Greatest strength?

    Helping people see the best in themselves.

    Recent work highlight?

    Watching one of our Personal Effectiveness delegates in action – standing up at a big meeting in front of 100+ people to present naturally and eloquently, and also asking articulate, challenging questions. Both feats that I know personally terrify her, or at least they did before our training!

    One of my biggest influences is…

    My mom. And Woody Allen movies.

    Make it happen